CLIENT: Palmers PROJECT: Palmers Plants & Pets Competition ROLE: Art Direction & Design DELIVERABLES: Posters, eDM and Digital Assets
I ran an online competition with Pumpt called ‘Pumpt Pets’, where people had to match each team member to their pet. Palmers were inspired by this idea and wanted to do something similar with pets and plants.
This campaign wanted customers to take a photo of their pets in the garden and then post to Facebook or Instagram with the hashtag #palmersplantandpets. This put them into a draw to win one of three outdoor gardening prizes, which included a Tui bird feeder, a Mr Fothergills bird and insect house, a catnip and catgrass kit and a Palmers gift card to name a few.
Posters, an eDM and digital assets were designed, such as a facebook cover and carousel pics for their social media pages.
